Our Mission
United New Media Holdings Corporation was founded in August 2008 in order to develop new ways to deliver local content and advertising to very specific audiences on the internet.
Where we are today
In the past few months, we have selected applications and developed workflows that allow us to reach audiences that became financially un-reachable through “old-media” outlets such as radio and broadcast television.
Our history and our audience
United New Media’s original mission was to deliver content to a small, select, Spanish-speaking audience in the Charlotte North Carolina market. After Radio Lider AM1030 was forced to close its doors in summer 2008 mainly due to low advertising income and high fixed costs, a select group of members of the management team along with new investors, came together to create a new company.
The idea was to create and organization which could forge a path through the new landscape the internet and consolidated broadcast media forged in Charlotte. This new environment has closed some doors, while opening others for small, independent, content creators. The United New Media Holdings Corporation is now hoping to deliver content which is of value to the community in a way that allows for local businesses to advertise and grow their business.
Proof of concept
We have been hard at work at http://radiolider.tv not only because we believe it is an asset in the community, but also because we know that the lessons learned here would of use to other, small to medium size businesses, who struggle to reach their audience. We believe that content is what ultimately creates value, and we have found a way to reach a desirable audience with tools that are not only widely available, but in most cases, completely free to both the content creator and end-user.
Our other services
We are not only an internet company. Our expertise includes video production with an emphasis on High Definition and digital delivery. Our team even has won two television Emmys* and been nominated for three more. To help fund our venture, we are available to create beautiful and engaging videos for your business. Non-profits** can expect to save 30% from our standard rates.
*Emmy is a registered trademark of the National Academy of Television Arts & Sciences
** Non-profits must provide proof of their status with the United States Internal Revenue Service.